New Google+ Ads Won't Run on Google+




Google is using its Google+ social network to create ads but not run them, the company announced on Monday.

The "+Post" ads will run on Google Display Network, which includes 2 million sites. The ads look just like Google Plus posts but appear outside the network. For example, if you're in the market for a minivan, you might see a Toyota ad pop up on AutoTrader or another car enthusiast site. In that sense, the units behave much like Facebook's promoted posts. The Google+ ads don't include recommendations, though — only public posts from Google+ users. A comment from someone in one of your circle won't jump to the top, like one in Facebook's Sponsored Stories will do. Read more...

More about Google, Advertising, Business, and Native Advertising